If everything was free, then chances are 90% of your clients’ objections would be overcome. If there is no cost, then it is simply a case of showcasing your products’ strengths and if the need is there, then the sale is surely pretty much guaranteed? Of course, this isn’t a feasible way to improve sales but we do have what we like to think of as the next best thing – a free quoting tool that helps illustrate to clients the return on investment and cost justification.
Our quoting tool has evolved over the years, as back in the 90s Focus were the first broker to launch a quoting tool, known as AutoQuote, for their vendor partners to use, first posted out on floppy disk, before it was released on website and has been used very successfully in this form by hundreds of our vendor partners over almost two decades.
Technology has changed rather a lot in the last 20 years, so AutoQuote has had a facelift and is now FocusAQ, offering:
- Co-branded accurate quote creation
- Automatic rate updates
- View and search previous quotes
- Submit applications
- All assets
- Client specific pricing
- Deposit & no deposit options
Many of our current vendor partners find that accompanying their initial equipment quote with a FocusAQ illustration helps their clients make decisions quicker, whilst easily being able to justify an increased specification or multiple machines increasing order sizes. By offering your clients the complete solution, you are showing that you are considering all of their needs. This helps to build longer term relationships and increase chances of recommends, even if they decide finance is not the route they want to take.
It is also worth bearing in mind, that whilst a customer may have a finance company they already work with, they won’t know your specific requirements which can cause you more work and risk losing control of the sale. Often, the solution we provide our vendor partners’ clients with is a solution that is more competitive than their initial choice and if it makes your life easier too – it’s a win win!
We are very much a traditional finance broker, and believe tech should absolutely not replace people, but instead enhance service and enable you to offer the complete solution to all of your clients helping to improve your sales process. The Focus team is very much on hand to answer any questions you or your clients may have and to give your clients the reassurance that they are obtaining a highly competitive solution that is right for their business.
If you want a finance partner that works as part of your team, for free, to help get deals over the line, then give us a call or sign up for your FocusAQ demo here.